Promotional Video Campaigns | Creative Direction & Brand Architecture End-to-end campaign architecture and executive video production designed to translate complex brand positioning into high-impact, visual storytelling assets. Led complete production life cycles—from creative strategy, script development, and field interview execution to post-production workflows and multi-platform distribution.

Key Impact & Strategic Value

• Creative Direction & Field Leadership: Originated campaign frameworks, directed on-site camera coverage, and conducted high-level interviews with key industry voices to capture authentic brand narratives.

• Post-Production & Brand Operations: Managed editorial workflows, narrative pacing, and visual style guides to enforce brand consistency while maintaining rapid-turnaround delivery schedules.

• Scalable Marketing Assets: Engineered video assets into modular marketing collateral, delivering high-ROI content suites optimized for paid media, social channels, and web integration.

Executive Producer: NANOG Conference Recap Videos + Sparkman Cellers Promo Video

On-Camera Host | Actress | Narrative Strategy

CHI World Explorer - International Travel Vlog

2012 - News Packages

Worked as News Anchor and Video Journalist for CTV 11, overseeing the full broadcast lifecycle for enterprise news packages. Directed end-to-end production workflows within the Denver media market ecosystem—from story pitching, field gathering, and primary interviews to scripting, voice tracking, non-linear editing (NLE), and final air-ready delivery.